Africa Fashion Guide
A social enterprise promoting sustainability within Africa's fashion and textile industry.


January 9th, 2013

The Neighbourgoods Market Where Shopping Local is Trendy – RETAIL

Where local cuisine teams up with local trendy designers

Founded by Justin Rhodes and Cameron Munro with an aim of reviving and reinventing the public market as a civic institution, the Neighbourgoods Market is proving to be a one-stop shop for fresh organic food, delicate treats, mouth watering cuisines and fun locally designed fashionable clothing stalls.

The market takes place every Saturday in two cities one in Woodstock Cape town at an old Biscuit Mill from 9am to 2pm, and the other in the inner-city in Braamfontein down town Johannesburg from 9am to 3pm. The market is housed in a concrete building in Juta Street. It is surrounded by local businesses, restaurants, boutiques, pop-up shops, student accommodations, colleges, universities, popular chill out spots and is just a few blocks away from the Ithuba art gallery.

The market in Braamfontein seems to transform into a different city on Saturdays. As the city noises, rush hour traffic and hooting taxis stops and the crowded streets of school goers, workers and  college students all disappears and seem almost non-existent.

Right opposite the neigbourgoods market is a beautiful vintage looking building that makes you feel as if you are back in the 1920s. The buildings name is Kitcheners Carvery Bar and it offers drinks as well houses Nthabiseng Motau who is a designer that makes her own clothing and jewellery as well as sells the cutest vintage pieces from bags, belts, shoes and clothes. Her collections include the black line and the sweetblackberry jewellery collection. (For more information: 0761477909)

Neighbourhood Goods Market – copyright image Mirna Kabwe for Africa Fashion Guide

Neighbourhood Goods Market – copyright image Mirna Kabwe for Africa Fashion Guide

Neighbourhood Goods Market – copyright image Mirna Kabwe for Africa Fashion Guide

Neighbourhood Goods Market – copyright image Mirna Kabwe for Africa Fashion Guide


But the main feel of the place is as you enter the Neighbourgoods Market, there is a strong trendy sort of vibrant young vibe with crowds of people walking around, just chilling and hanging out with friends and family. You will find people sitting around and eating from wooden benches and tables, surrounded by the many stalls of well prepared meals, fresh organic foods, cocktails and plenty to drink. It is an amazing atmosphere.


As you walk up to the rooftop you see my favourite part of the market, the clothing stalls which are just filled with the cutest locally produced items.


Neighbourhood Goods Market – copyright image Mirna Kabwe for Africa Fashion Guide

These are some of the stalls:

I Love Loroy is a brand designed by Janey who is from the mother city- Cape Town. Her collection includes fun, bright colourful dresses as well as trendy blouses and shirts that will keep you looking fresh this season.

For more information about ‘I Love Loroy’ – Contact – 0726149458

Lo is a Cape Town based fashion design studio that offers classic, simple clothes for women. They also offer accessories such as hats and earrings. Their main retail market is the neighbourgoods market in Johannesburg.

For more information about this classical, simply beautiful brand and accessories visit:


And for the hats

bluecollarwhitecollar is one of my favourite brands foremost because of their attention to detail with unique qualities, the fabric details, the tailored structure, the quality and most importantly this brand is stylish.

The brand focuses on menswear, but also makes superb casual and formal shirts for guys and their girls. If you looking for well cut classically timeless looks bluecollarwhitecollar is the perfect brand for you. The friendly and enthusiastic staff just adds to the experience.

bluecollarwhitecollar has stores in Cape Town, and the zone at Rosebank Mall.

For more details:

Shop +27(0)214261921: fax +27(0)866089101

 Shop GF 08 the zone at rosebank mall, oxford st. Rosebank. Johannesburg

Shop G21 lifestyle on kloof: 50 kloof st. Cape Town South Africa 8001


facebookgroup: bluecollarwhitecollar

SUZAAN HEYNS  is a brand that offers casual easy to wear clothing with beach inspired tunics and many more cute pieces. The brand collaborates with jewellery designers for their accessories and I spotted some pillows with their logo on it. The brand can be found at Shop53, Melrose Arch Galleria, the Piazza, Melrose Boulevard, Melrose Arch

TAKE CARE is a locally designed collection that consists of mainly neutral and natural colours, with well chosen  fabrics and a well cut fit  that is not too tight and not too loose but that is just right. The brand also offers beautiful bags, cute accessories and gorgeous belts, I loved the leather ones. What is great about this brand is their packaging which is nature inspired and reusable.

Check out their website at TAKECARECLOTHING.COM and  STORE +21 825 7445. 73 KLOOF STREET| CAPETOWN

Adriaan Kuiters is a local designer from Joburg that is now based in Cape Town. The brand offers clothing, sandals and bags for guys and girls but with a focus on guys wear.

Visit their website at

Asseblief was created by brother and sister Christopher and Nicole Wagner. The pair travel around to find key vintage pieces to sell and I must say they have taste.  The stall was buzzing with clients. They offer beautifull classic dresses, denim shorts, cute tops, jeans, jackets and skirts from various designers. Keep a lookout for their online store which will be launched in January. Contact them via email or facebook details below:

Neighbourhood Goods Market – copyright image Mirna Kabwe for Africa Fashion Guide

Neighbourhood Goods Market – copyright image Mirna Kabwe for Africa Fashion Guide

The Neighbourgoods Market is surely the place to go to for rooftop cocktails, delicious treats, and tasty cuisines and for the fashionistas it’s a great atmosphere to get your shopping on from the many stalls of often exclusive and original pieces. Whether you are seeking classic looks, colourful pieces, the latest fashion trends, nature inspired clothing, jewellery, belts and bags or more, the Neighbourgoods Market is great as it has something for everyone.

For more information about the market or the exact location simply visit:

 Author: Mirna Kabwe – AFG Johannesburg based South African Contributor





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  1. Lo

    Hi, Thanks so much for mentioning LO on your lovely blog. Just want to mention that the Button Earrings you refer to from our JHB stall are by Bow Peep

    LOve LO

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