Africa Fashion Guide
A social enterprise promoting sustainability within Africa's fashion and textile industry.


March 19th, 2015

Nubian Skin – Empowering, Embracing and Including the Colour of all Women

We recently met Ade Hassan the founder of Nubian Skin at the Interfiliere Fair in Paris. We had heard about her label and was pleasantly surprised to meet her in person.

Nubian Skin was founded by Ade Hassan who was frustrated by the lack of skin-tone options to go with her ever-expanding wardrobe. Ade decided it was time for ‘a different kind of nude’. “My nude isn’t the nude I see in shops. Despite the reality that women of colour have the same needs as all women when it comes to lingerie and hosiery, the industry simply doesn’t cater to us. So, I thought, it’s time to rethink the definition of nude.”

A nude bra and skin tone hosiery are the basics of every woman’s wardrobe, at least in theory. However, for many women of colour, finding suitable skin-tone hosiery and lingerie has not been an option. With the aim of redefining the meaning of ‘nude’, Nubian Skin has created a range of lingerie and hosiery in a variety of shades for women with darker complexions. From the creamy ‘Café au Lait’ to the gorgeously rich ‘Berry’ our carefully selected and lovingly created range of lingerie and hosiery aims to alleviate the struggle many women face trying to find natural-tone undergarments.

Being that we are still in International Women’s Month this product introduction is even more integral for us to share. With a philosophy of ‘Empowering Women. Embracing our Colour’, Nubian Skin want to encourage women of all ethnicities to feel included, appreciated and most of all sexy, in lingerie especially tailored for them. As a fleeting idea borne out of sheer frustration with the current lingerie market, founder Ade Hassan designed this capsule collection with the young, modern women of colour in mind.

Screen shot 2015-03-15 at 21.20.54

Nubian Skin aspires to be the brand women of colour can turn to when they need to find that much needed pair of nude hold-ups or a perfect nude bra. Nubian Skin launches with a carefully edited collection of lingerie and hosiery to provide for the essential underwear needs of women of colour. Headquartered in London, Nubian Skin delivers worldwide and looks forward to growing the company’s offering and expanding its reach. Available exclusively online, their range features irresistible fabrics and feminine designs in sizes 30B – 36DD and hosiery in sizes in S – XL. Prices start at just £8.00.

And having seen the product live we can definitely encourage you to check it out for yourselves! For us the tights are a big MUST BUY now product…no more black black tights for us!

Thanks Ade and team for finding another solution to help empower women to embracing our colour.

For General Enquiries:




theFAMILY – Rebuilding African Communities by Building African Businesses

End of 2019 in our membership club The F.A.Mily we had our weekly session (happens every Wednesday) I tasked everyone to send to me their plan for their business for he next 6 months. Can you believe Saturday marks the beginnin...
by africafashionguide


SUPPORT | SYSTEMS | STRUCTURE…Which do you lack or need more of?

Can I be honest with you? I never PLANNED to be a business coach advisor strategist accountability partner sourcing agent trainer or public speaker. All of these things just HAPPENED organically because I stepped out. And it’...
by africafashionguide


That’s Right…The Fashion Gurus are Dead Wrong!

So many gurus say it is impossible to source textiles in Africa, that you cannot make quality fashion there, that its unreliable and people only want to rip you off. NOW with the influx of people travelling to Africa last year ...
by africafashionguide



Be the first to comment!

Leave a Reply

This site uses Akismet to reduce spam. Learn how your comment data is processed.