Africa Fashion Guide
A social enterprise promoting sustainability within Africa's fashion and textile industry.



Fashion

October 6th, 2014

Guaranty Trust Bank Lagos Fashion & Design Week and British Council Present Fashion Focus 2014 in partnership with Frallain Inc and Istituto Marangoni Top 15 Finalists!

This year Guaranty Trust Bank Lagos Fashion and Design Week (GTBank LFDW) launched Lagos Fashion and Design Week Fashion Focus (LFDW Fashion Focus), a year-long initiative aimed at developing the Nigerian fashion industry. In partnership with, Frallain Inc and Istituto Marangoni, LFDW Fashion Focus will offer fashion designers opportunities to be participants at targeted workshops and networking sessions between 2014 and 2015. They will also have a chance to exhibit their collection in front of a select audience at Guaranty Trust Bank Lagos Fashion and Design Week October, 2014.

Guaranty Trust Bank Lagos Fashion and Design Week (GTBank LFDW) is a multi-day fashion event platform that aims to drive the Nigerian and ultimately, the African fashion industry; by bringing together buyers, consumers and the media to view the current collections of African designers in the fashion capital of Lagos, Nigeria. As a leading fashion event on the African fashion calendar, LFDW leads the way with initiatives that supports, strengthens and develops the fashion industry. Beyond the runway, the annual event provides a physical platform that’’s gradually repositioning fashion as a useful tool for commerce and creativity in Nigeria.

15 participants; Michael Shumaker, Olivia & Sylvia Enekwe, Mimi Habibah, Franklyn Uchechukwu, Titi Belo, Jumoke Ademilua, Temitayo Nathan, Oluwatobi Akintoye, Abimbola Oye, Oyindamola Omolale, Adeju Thompson, Babatunde Oyeyemi, Omowunmi Owonifari, Lamipo Somoye and Ugonna Ibe were selected out of over One Hundred competitive applications by the LFDW Fashion Focus judges; Wadami Amolegbe (LFDW Fashion Focus, Creative Director), Kehinde Okunoren ( Designer, Okunoren Twins), Dimeji Alara (Genevieve Magazine Editor) and Oluwabunmi Alake (Project Co-ordinator, British Council)

As part of phase One activation, Fashion Focus hosted a comprehensive 3-Day workshop for the 15 designers in partnership with various institutions and prestigious industry leaders from Nigeria and the United Kingdom. Facilitators included Mrs. A.B Lemon (HOD, Industrial Design department, Yaba College of Technology), Mrs. Adejuyitan (Head of Fashion Section, Yaba College of Technology), Mr. Adeyemo (Screen Printing, Yaba College of Technology), Mr. Benjamin Akano, (Chief Lecturer, Department of Industrial Design, Yaba College of Technology), Nike Awoyinka ( Head of International Development ,Ravensborne, UK), Elena Corchero (Lost Values, UK), Iain and Andrew Foxall (Foxall Studios, UK).

Wadami Amolegbe, Creative Director LFDW Fashion Focus stated

‘Fashion Focus is aimed at developing the Nigerian fashion ecosystem by nurturing the very best of talent through intensive workshops and classes delivered of international standards. This will ensure that our designers can compete in fashion industries locally and globally.’

Temitayo Ilesanmi Nathan, CEO of fashion brand T.I Nathan and one of the 15 finalists stated ‘I enjoyed every part of this experience. I learnt the ethics of fashion trade and how we could work with hands to make fabrics and accessories. I also learnt how we could to mix wearable technology with fashion, how to tackle retail spaces with technology and basically boost customer service with technology. I also learnt the importance of branding and brand identity. It was an awesome experience generally’’.

For more information please visit:

www.lagosfashionanddesignweek.com
Press@lagosfashionanddesignweek.com

Twitter: @LFDW_NG -> http://www.twitter.com/LFDW_NG
Instagram: @LFDW_NG -> http://www.instagram.com/LFDW_NG
Facebook: Lagos Fashion & Design Week -> http://www.facebook.com/TheLFDW





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