Africa Fashion Guide
A social enterprise promoting sustainability within Africa's fashion and textile industry.


May 3rd, 2012

From France to Rwanda we present Petit Pagne – Company PROFILE

Considered as ‘Wearable Fairtrade’ Petit Pagne is a fashion company based in Rwanda, and what we love about the brand is that they infuse Western classics with African culture to create the ‘clean, elegant and vibrant style’ they are well known for.

Their collections consist of kids clothing lines, women’s clothing lines, accessories and home décor. Formed in 2010 Petit Pagne started in a local community centre. Their products are full of vibrant colours, yet simple and retro-chic for everyday. As an African based company Petit Pagne supports the local businesses and entrepeneurs, as a result more than 80% of the fabrics used are made in African made; Rwanda, Uganda, Tanzania, Kenya or Congo, each unique with their authentic cultural identity.

The socially conscious brand, whose motto is “Equitable à porter” (wearable fair-trade) trains and employs under privileged women in Kigali, Rwanda, so that they can learn skills in sewing and other processes that will allow them to provide a decent income for themselves. In addition to sewing training, the women at Petit Pagne are given the opportunity to learn foreign languages and mathematics. Petit Pagne pays the women a higher salary than the average salary in Rwanda and also health insurance, pension plan and taxes, really providing them with a sense of independence and social stability.

Image courtesy of Petit Pagne – workshop

Image courtesy of Petit Pagne – workshop

Image courtesy of Petit Pagne

Image courtesy of Petit Pagne

Petit Pagne presents its spring/summer 2012 women’s collection “Avenue Lumumba” to see the collection in motion follow this link “avenue lumumba” video

Image courtesy of Petit Pagne SS12 collection

Image courtesy of Petit Pagne – SS12 collection

Image courtesy of Petit Pagne – backstage of the Good Fashion Show in London

Petit Pagne are proud of the progress both they and their workers have made since then they have even featured at the recent ethical fashion event called The Good Fashion Show in London (see image above). They are continuing to raise awareness of their brand and train more women as they continue to grow.

Image courtesy of Petit Pagne

They are now also available at the following stockists –

In Kigali, Rwanda:

Heaven boutique, Republika, Pili Pil, Titlys

In Dar es Salaam, Tanzania:

Made by Africa

And online:

To find out more about Petit Pagne please visit
And you can email them at:

All images courtesy of and

Author: Natalie Nartay



Wazi, the first prescription eyewear brand made in Uganda, launches open call for African artists to design next eyewear collection

Glasses made by Africans for Africans, Wazi has launched an open call for creatives from across the continent to submit ideas for new, Afro-centric eyewear designs Ugandan prescription eyewear company Wazi has launched an open ...
by africafashionguide


EFI Accelerator For African Designers 21-22 – CALL FOR APPLICATIONS

The EFI Accelerator Programme is back, and they are now taking applications until 31st of March. With the support of European Union, the Ethical Fashion Initiative aspires to propel creative entrepreneurs forward, providing the...
by africafashionguide



Always wondered what it is like actually INSIDE a waxprint african print printhouse IN Africa! Then watch this video here ≥≥–0c The full video over on my YouTube channel highlights compani...
by africafashionguide



  1. Thank you so much for your article!
    We, at Petit Pagne are very happy to be featured on such a great fashion web page!


Leave a Reply

This site uses Akismet to reduce spam. Learn how your comment data is processed.