Africa Fashion Guide
A social enterprise promoting sustainability within Africa's fashion and textile industry.


 
 

 
Business

How to Differentiate your African Fashion Brand from the Sea of Waxprint

THESE JUMPSUITS ARE FROM TWO DIFFERENT BRANDS. But can you tell which brand is which? Personally they are all gorgeous and the brands featured are from top African print and waxprint brands, but this is a classic example of the...
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Business

Brexit, UK-Africa Summit and African Fashion…What’s the Link?

The British people have spoken and a decision has been made by the U.K government and on Brexit. We will leave the EU (unofficially) today, 31st January 2020. Why am I telling you this? What does this have to do with your busin...
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Boutiques

E-commerce for Africa? A profitable Fashion Made in Africa (FMIA) business model.

A general African fashion topic that I just did a Fashion in Five Facebook Live session on my facebook page is about African Fashion retail. PLUS this is one of the panel discussions at our Fashion Africa Conference 2019 editi...
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Artisans

Travel Ghana – Why Trade with Africa Brings Change in Africa

So tomorrow is that day ladies! Apparently Feb 29th is the day ladies can propose (I know old school thinking but humour the thought) But for now I want to explain the importance of TRADE with Africa for you as an African Fashi...
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Business

SOURCE NIGERIA – Fashion Made in Nigeria – A five-week guide

NIGERIA – THE BUSINESS LANDSCAPE I have mentioned on many occasions that there are three major questions that I get asked all the time and why I started my business. But let me share the two major questions I get asked re...
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Business

AFRICA IS NOT A DUMPING GROUND! – the Secondhand Clothing Debate

I recently came across two press features that raised an important discussion around ethical fashion in Africa that I feel would be of interest for you. Firstly the BBC interview titled “Tackle fast fashion or ‘our...
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About Africa Fashion Guide

 

AfricaFashionGuide is an information based platform for fashion professionals, students, retailers, magazines, bloggers and all those interested in African fashion and textiles. It was birthed with the focus to create an awareness campaign that promotes the full supply chain of the African fashion and textile industry with an ethical perspective and create links with the greater global textile industry.

AFG Mission

1-To Support Economic Development in Africa
2-To Promote the use of Ethical and Sustainable Textiles
3-To Encourage Trade Relationships over just Aid
4-To Support WFTO Fairtrade Principles
5-To Encourage Discussion and Implement Action
6-To Build active Relationships between Large Fashion Organisations (designers, fashion schools, media) in UK/Europe and African Designers, Manufacturers, Textiles Suppliers, Artisans and Workshops