Africa Fashion Guide
A social enterprise promoting sustainability within Africa's fashion and textile industry.


 
 

 
Boutiques
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The ‘Mall Culture’ in Africa

The success of South Africa both economically and politically has put a question mark on the faces of people who always doubted this once troubled country. While the troubles still remain to some extent, South Africa has emerge...
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SecondHand Clothing
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The End of the Kenyan ‘Mitumbas’? – SECONDHAND CLOTHING

We came across this article that we feel would create some interesting debates so had to reblog it. What are your thoughts?   For those who don’t have a lot of money to splurge on expensive clothes and shoes, they always...
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Boutiques
Shop Research Kenya - Image Copyright Jacqueline Shaw / Africa Fashion Guide

Female Consumers in Sub-Sahara Africa: Spotlighting Buying Habits and Lifestyle Trends

With fashion catwalk season over and the busy shopping period over Christmas upon us and as we approach a new year again it drives us to continue our thoughts on shopping and consumerism. What intrigues us even more is the rese...
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Boutiques
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Gye Nyame – Africa and Japans Fashion Connection – BOUTIQUE

(Main image is from a project called Wafrica) When we first came across the site Gye Nyame and the work of Petra the biggest interest was not that she represented a boutique selling African fashion BUT that the store and her wo...
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