Africa Fashion Guide
A social enterprise promoting sustainability within Africa's fashion and textile industry.


 
 

 
Screen shot 2014-02-10 at 21.26.30

FOREVER 21 TO OPEN FIRST AFRICAN STORE IN CANAL WALK, South Africa – RETAIL

Affordable US fashion brand, Forever 21 is set to open its first store on the African continent in Hyprop’s Canal Walk. The 1 400m2 store will open mid-year. “We are pleased to welcome another leading international brand t...
by africafashionguide
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Shop Research Kenya - Image Copyright Jacqueline Shaw / Africa Fashion Guide

Female Consumers in Sub-Sahara Africa: Spotlighting Buying Habits and Lifestyle Trends

With fashion catwalk season over and the busy shopping period over Christmas upon us and as we approach a new year again it drives us to continue our thoughts on shopping and consumerism. What intrigues us even more is the rese...
by africafashionguide
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